Legal Innovators

About the Legal Innovators Committee

“Our profession is changing…”
“The law firm of the future will look nothing like the law firm of today…”
“The billable hour is dead…”
“Millennials have a completely different mindset from other generations…”

And on and on and on…

Does this sound familiar?  Are you a change-maker?  Are you an innovator?

If so, then you’re paying attention because change is everywhere and everyone is talking about it, but until now, no one is talking about it in a focused, meaningful and productive way. That, too, is about to change.

Welcome to the new CMBA Legal Innovator Committee. 

The purpose of Legal Innovator is to get the change-makers and forward-thinkers among us in a room each month to cross-pollinate and elevate the bar to the cutting edge of legal innovation and beyond it, in at least the following areas:

  • New and disruptive ways to deliver and design legal services to clients
  • Innovative attorney and law firm organizational structures and strategic planning, data
  • Improved and changing technologies
  • Attorney / staff compensation, hiring and retention
  • Alternative fee arrangements
  • New marketing strategies 

Each month, the committee will meet to discuss and immerse in one of the above topics on a monthly-rotating basis.  We’ll have speakers, online discussion groups, shared content, CLE’s, networking and other events.

Hope to see you there!

Alex Gertsburg
Gertsburg Law Firm
Chair, Legal Innovator Committee

Legal Innovators Upcoming Events:

Legal Innovators December CLE:

Legal Disruptors:
Ideas Shaking up the Legal Industry - Click Here to Register
Wednesday, December 2 
9:00 - 11:00 AM
2.0 Hour CLE via Zoom 

December's Committee Meeting:
December 16th at Noon via Zoom - Email Dominica Essi to receive details 

Guest Speaker:

Patrick Lamb
Co-Founder, Valorem Law Group
Co-Founder, ElevateNext

As a top expert on alternative fee arrangements and innovative business client facing services, Patrick will join us on
Wednesday, December 16th at Noon via Zoom
to offer his insight on how to continually disrupt the legal industry.


Fellow, American Bar Foundation (2017)
ABA Legal Rebel (2009) 
BTI Client Service All-Star MVP (2012, 2014-2017) 
Fellow, College of Law Practice Management (2010 - present)
Trustee, College of Law Practice Management (2016- present)
2018 Readers’ Choice Awards - JD Supra author
Admitted, Illinois (1982)
Member, Federal General Bar (1982)
Member, Federal Trial Bar (1986) 



Alternative Fees for Litigators and their Clients
Alternative Fee Arrangements:
Value Fees and the Changing Legal Market


November's Committee Meeting:

Mike Morse, Mike Morse Law Firm

Mike Morse is the founder of the largest personal injury law firm in Michigan: the Mike Morse Law Firm. Since being founded in 1995, Mike Morse Law Firm has grown to 150 employees, served 25,000 clients, and collected more than $1 billion for victims of auto, truck and motorcycle accidents. Mike lectures across the country on the practice of law and how to build a successful law firm. Recently, he was named a #1 Amazon Best-selling author for his book on this topic, Fireproof: A Five-Step Model to Take Your Law Firm from Unpredictable to Wildly Profitable. Mike also hosts a weekly podcast, Open Mike, where he shares advice on the law and brings important legal topics to the forefront.

Catch the Recording Here!

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Alex Gertsburg


Gertsburg Law Firm